Event gifting

To gift or not to gift?  That is the question that I often ponder when hosting events or giving advice.  To figure out an answer (event budgets aside) is it truly necessary to give your guests a parting gift?  Does the gift only have to come at the end of the evening? What value is added to your event by gifting? If you do choose to gift, is food better than an object?  The philosopher in me could go on for days with questions, but to cut to the chase- here is my philosophy.

Aside from a few choice tokens that I have kept over the years, I would say nine times out of ten, choose to give food over objects and gift at the beginning of an affair (incorporating your gift into a place card, or the gift is awaiting guests at their tables) rather than a parting gift.    Now for the “Why”  Firstly, objects collect dust and have a higher chance of NEVER being used (aka- a waste of money for the host) whereas food gets eaten more often than not.   Secondly, a one size fits all strategy never works in business, so why assume that it will work in gifting objects?  At least if you are givingchocolates, cookies, tea or preserves, you have a stronger chance that your guests will consume your gift and reflect on your event in the coming month.  Assuming the point of the gift is to illicit memory of the event, not to provide a midnight/day after snack.  To avoid the question of post event usage, that is why I suggest incorporating your gift into the beginning of the event.  Your guests, depending on the event start time, may arrive hungry before a ceremony or party and would be delighted to be greeted at the door with a treat.  Wow them with consideration and avoid cranky guests due to hunger!

Here are some ideas for edible parting gifts that are beautifully packaged:

 

Sugar cookies with stamped icing (from martha stewart)

Sugar cookies with stamped icing (from martha stewart)

 

honey and almonds (after party treat) from martha stewart

honey and almonds (after party treat) from martha stewart

 

shortbread and jam with a small knife (for start of an event) (martha stewart)

shortbread and jam with a small knife (for start of an event) (martha stewart)

 

Edible fruit filled cookie bags (martha stewart)

Edible fruit filled cookie bags (martha stewart)

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